To be recognized as the most-desired avocado in the world by fostering a vibrant industry.
To maximize grower returns by enhancing premium brand positioning for California avocados and improving grower sustainability.
United States Secretary of Agriculture Sonny Perdue toured Rancho Guejito Avocado Farm in Escondido on July 15, accompanied by California Avocado Commission (CAC) Chairman John Lamb, CAC President Tom Bellamore and other representatives of the Commission. Learn more.
Nominations for the 2019 CAC General Election are now being accepted. One producer member seat and one producer alternate seat in each of the five districts are open. In addition, one handler member seat and one handler alternate member seat are open.
In order to assist the California Avocado Commission in making informed budgeting, forecasting and marketing decisions on behalf of California avocado growers, the Commission partnered with Land IQ to complete annual acreage surveys using digital satellite imagery, aerial photography and analytical tools. As a result, the 2018 Statewide Avocado Acreage and Condition Analysis report is...
The California Avocado Commission has issued a request for proposals, seeking a farm management company interested in partnering with the Commission to provide agricultural management and grove development services at the Commission’s Pine Tree Ranch property located in Santa Paula, CA.
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