Food Industry Pro Terry Splane Joins CAC as New Vice President Marketing
The California Avocado Commission has hired food industry veteran Terry Splane to be the organization's new vice president of marketing, effective March 13, 2023. Terry has more than 30 years of sales and marketing experience in the foodservice and retail channels.
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Latest News
Upcoming Annual Climate Action and Ag Symposium
The 5th Annual Climate Action and Ag Symposium, organized by the UCCE San Diego, will be held May 25. The event will take place at the San Diego Farm Bureau Ag Hub located at 420 South Broadway in Escondido, CA.
Coronavirus Food Assistance Program 2 Deadline Extended
The deadline to apply for Coronavirus Food Assistance Program 2 financial assistance has been extended to March 31, 2023. CFAP 2 is designed to provide producers with financial assistance with increased marketing costs associated with the COVID-19 pandemic.
CDFA’s Annual Agricultural Stats Report Now Available
The California Department of Food and Agriculture has released its California Agricultural Statistics Review online. The report provides a comprehensive look at California’s agricultural economy, including organic production and exports for the Golden State
Commission’s Retail Trade Advertising Campaign Informs Retail Buyers and Decision Makers
In light of competition for placement at retail, it is important the industry is reminded of the high consumer demand for California avocados and the support the California Avocado Commission provides. The Commission’s retail trade advertising campaign is a highly effective means of reminding decision makers of the volume sales lift they can generate during the peak season.
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Upcoming Events
World Avocado Congress
Auckland, New ZealandWorld Avocado Congress
Auckland, New ZealandWorld Avocado Congress
Auckland, New ZealandWorld Avocado Congress
Auckland, New Zealand2023 CAC Annual Meeting, San Luis Obispo
2023 CAC Annual Meeting, Ventura
Current Markets
| Avocado Size | Conventional #1 | Organic #1 |
|---|---|---|
| 48's | $1.10 - $1.26 | $1.20 - $1.36 |
| 60's | $0.98 - $1.12 | $1.00 - $1.04 |
| 70's | $0.70 - $0.80 | $1.00 - $1.04 |
| Weekly Volume | Season-to-Date | |
|---|---|---|
| California Total | 1,471,585 | 4,214,721 |
| Import Total | 64,969,359 | 1,050,451,779 |
| USA Total | 69,170,944 | 1,093,501,835 |
Publications
