In November, the California Avocado Commission hosted a virtual informational meeting concerning the GEM variety. The video from the webinar is now available on the Commission’s YouTube channel.
Understanding the behaviors behind a shopper’s decision-making process is a key component of increasing sales of California avocados. To that end, the Commission conducted an Avocado Ripeness Study during the 2021 California avocado season at Tier 1 retail account locations to gain insight into shopper preferences.
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|Avocado Size||Conventional #1||Organic #1|
|48's||Insuff. Vol. to Quote||Insuff. Vol. to Quote|
|60's||Insuff. Vol. to Quote||Insuff. Vol. to Quote|
|70's||Insuff. Vol. to Quote||Insuff. Vol. to Quote|