GreenSheet | January 3, 2022

In December 2021, the California Avocado Commission surveyed industry handlers to develop the 2022 California Avocado Pre-Season Crop Estimate. The pre-season figures have now been released.

An Avocado Support Tool, designed to help growers optimize tree nutrition for greater yields, is available online at www.iwannagro.com. Learn more.

The University of California Integrated Pest Management department has launched an online tool to assist growers in identifying vertebrate wildlife pests.

The USDA has extended the deadline to apply for the Organic and Transitional education and Certification Program to February 4, 2022. This program provides eligible applicants with pandemic assistance to cover expenses associated with organic certification and/or transitioning to organic production during the 2020, 2021 and 2002 fiscal years.

The California Avocado Commission provided its fiscal year 2020-21 marketing performance report, known as the Dashboard, to the Board of Directors in November. In fiscal year 2020-21, California avocado marketing activity garnered more than 1 billion impressions and helped achieve brand awareness of 89% in California.