Image In This Issue From your Commission: CAC 2025 General Election Summer 2025 Featured California Avocado Recipes Message From the President: Fine-tuning the Commission’s Work California Avocado Growers Add Value to Marketing with their Authenticity and Credibility 27 Attendees, 9 Stories (and Counting): Grove Tour Delivers for California Avocados CA Avo Tech: Sunblotch Alert! New, Faster Ways to Spot This Avocado Sneak Thief Marketing Executive Notes: Talking about Sustainability 2025 Cinco de Mayo Retail Promotions of California Avocados See Substantial Growth Chair's Report: Our New President Better Growing: Pruning Avocado Trees: Science, Art or Mysticism? Handlers' Report: Are 500-Million-Pound California Seasons within Reach? SubscribeCalifornia avocado industry members interested in subscribing to From the Grove should contact April Aymami, CAC Director of Industry Affairs and OperationsContact April
