Image In This Issue Message from the President: Tariff-Rate Quotas, Marketing and Budgeting From Your Commission: 2025 CAC General Election Results Consumer Tracking Study Shows Improvement in Key Metrics Handler's Report: California Crop Poised for Strong Spring Movement Chair's Report: Get Involved... We’re Better Together The Top Five California Avocado Recipes from 2025 Production Research: Focus on Applied Research to Address High Priorities Marketing Executive Notes: CAC 2026 Advertising Campaign Evolves to Feature California Avocado Growers Avocado Lace Bug Update SubscribeCalifornia avocado industry members interested in subscribing to From the Grove should contact April Aymami, CAC Director of Industry Affairs and OperationsContact April