Image In This Issue Commission’s Grower Profitability Study Finalized Optimism Abounds for 2022 California Crop Message from the President California Avocado 2021-22 Marketing Plan Overview Potential for Heat Mitigation by Overhead Irrigation in Avocado Groves Tom Bellamore Rides into the Sunset After an Impressive Career Orondis® Fungicide Available for Use in California Avocado Groves Chairman’s Report California Avocado Marketing Performance: A Recap of Fiscal Year 2020-21 Prevalence, Impact, and Significance of Botryosphaeria Fungi in Avocado Nurseries and New Plantings in California Avocado Ripeness Study Helps Handlers and Retailers Understand Consumer Purchase Decisions and Increase Sales New Items Added to the California Avocado Merchandise Shop CAC 2021 General & Board Officer Election Results SubscribeCalifornia avocado industry members interested in subscribing to From the Grove should contact April Aymami, CAC Director of Industry Affairs and OperationsContact April