Image In This Issue Shot Hole Borer Update Asia Could be Big Market For California Fruit Research Reviewed: An Investment in the Future U.S. Market Potentially Opened To All Mexican Avocados Handlers Report Chairman's Report California Avocado Menu Promotions Continue to Drive Seasonal Usage of the Fruit 2015-16 Mid-Season California Avocado Crop Update CAC & PBH Partnership Reaps Rewards & Benefits Consumer Marketing Campaign Taps into California Lifestyle CAC Consumer PR Activities 2016 CAC Annual Meetings: Premium Positioning Remains Focus of Avocado Marketing Plan Trade with China One Step Closer Grower Profile: Marv Crumb 2015 California Avocado Acreage Inventory Update CAC Districts Reapportioned: A look at new district lines effective November 1, 2016 Message from the President Native Bees in the Avocado Orchards MWD Urges Growers to Cut Costs and Water Use with Water Savings Incentive Program SubscribeCalifornia avocado industry members interested in subscribing to From the Grove should contact April Aymami, CAC Director of Industry Affairs and OperationsContact April
