Image In This Issue PSHB Activities Continue to Ramp Up CaliforniaAvocado.com, CAC's Consumer Website, Relaunched Advances in Salinity Tolerance and Phytophthora Detection Message from the President Fruit Logistica Provides Unique Opportunity for Connections 2013-14 CAC Annual Report Available Online Early Season Retailer Promotions and Activities CAC and FPFC: 50 Years of Collaboration Size Picking Helps Season Get Off to Good Start Chairman's Report Freak Snowstorm Hits Temecula PSHB Research Update Spring Avocado Management Considerations EGAP Holds the Line, Avoids Ag Water Rate Increases Jalisco Could Soon Be Shipping to the U.S. SubscribeCalifornia avocado industry members interested in subscribing to From the Grove should contact April Aymami, CAC Director of Industry Affairs and OperationsContact April