GreenSheet | May 18, 2020

Read the latest GreenSheet for up-to-the-minute California avocado industry news, research and information.

From Resource Pages to Marketing Plan Pivots — CAC Adjusts to COVID-19

  • May 13, 2020

Throughout the coronavirus pandemic, the California Avocado Commission has continuously monitored the evolving situation and made swift adjustments to its marketing plans, office operations, and grower and industry communications. Learn more.

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Webinar to Assist with Coronavirus Food Assistance Program Applications Available Online

  • May 13, 2020

A webinar to assist those interested in applying for the Coronavirus Farm Assistance Program is now available online. Learn more.

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CDFA Releases List of Personal Protective Equipment Suppliers and Vendors

  • May 12, 2020

The California Department of Food and Agriculture (CDFA) has released a list of personal protective equipment (PPE) vendors and suppliers on its CDFA COVID-19 webpage to assist employers — who bear the primary responsibility for providing PPE — in locating necessary equipment. Learn more.

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Two Remote Produce Safety Rule Grower Training Courses Available

  • May 06, 2020

The implementation of the Food Safety Modernization Act’s Produce Safety Rule (PSR) mandates every produce farm must have an employed individual who has completed a U.S. Food and Drug Administration approved PSR Grower Training course. Due to current shelter-in-place orders the FDA has temporarily approved PSR remote training options. Learn more.

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Laurel Wilt Research Update Zoom Meeting

  • May 14, 2020

The Bark Beetle Mycobiome Network is hosting a “Current Status of Laurel Wilt Research” online meeting where scientists and researchers studying laurel wilt will share their diverse findings with participants. Learn more.

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Upcoming Invasive Shot Hole Borer Webinar

  • May 11, 2020

The University of California will host an Ag Experts Talk on the subject of the invasive shot hole borers and avocado. The webinar will be led by Dr. Akif Eskalen. Learn more. 

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Free Climate Action and Agriculture Soil Health Webinar

  • May 14, 2020

The UCCE – San Diego is hosting a free Climate Action and Agriculture Symposium webinar focused on soil health on May 21. View the details.

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Commission’s Season Opener Campaign Generates More than 115 Million Impressions

  • May 05, 2020

The California Avocado Commission’s (CAC) season opener program is essential to generating excitement and awareness about the start of the California avocado season. Combined, CAC’s robust media outreach, public relations and consumer advertising campaigns engage consumers across multiple platforms and encourage them to enjoy the fruit in a variety of recipes during peak season.

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