The California Avocado Commission (CAC) would like to hear from growers concerning whether they would be interested in participating in a tour in Florida to see the effects of laurel wilt disease firsthand and learn more about how it’s being managed. Learn more about this opportunity.
Dr. Jonathan Dixon, former California Avocado Commission Research Program Director and current Chief Technical officer for Seeka, a New Zealand-based produce company, will deliver two seminars discussing his company’s experience with the Gem avocado and share his knowledge of the cultivar. Learn more.
Nominations for the 2019 CAC General Election are now being accepted. One producer member seat and one producer alternate seat in each of the five districts are open. In addition, one handler member seat and one handler alternate member seat are open.
As of July 30, 2019, an emergency regulation requiring protection for workers exposed to wildfire smoke is in effect. The Farm Employers Labor Service has created a webpage with compliance resources that can be useful to growers.
The UCCE San Diego is hosting a Water Quality Workshop August 28 from 1:00 – 3:00 p.m. The workshop will provide information concerning irrigation efficiency, nutrient management, pesticides and groundwater, and erosion controls.
California avocado growers in the San Diego Water Board’s jurisdiction are required to enroll in the Commercial Agriculture Regulatory Program or face a fine of up to $1,000 per day. The San Diego Water Board is actively pursuing enforcement, thus growers are encouraged to be certain they are enrolled in the program.
California Avocado Month is a celebration of peak season availability — an opportunity for fans and blogger advocates to attend California Avocado Commission-branded events and enjoy new recipes crafted by the Commission’s chef partners. The Commission’s integrated public relations campaigns keep the fruit top of mind for consumers throughout the month of June, while also educating fans on the unique origin and history of California avocados.
The California Avocado Commission joined produce executives and retail grocery chain decision makers from across the country at the sold out Fourth Annual Organic Produce Summit held in Monterey, CA. on July 10th and 11th.
As a key sponsor of the Fresh Produce and Floral Council (FPFC) Expo 2019, the California Avocado Commission (CAC) was able to showcase fresh California avocados at the height of the season while sharing important information about the fruit.
To encourage sales of California avocados during the peak season, the California Avocado Commission partners with targeted foodservice chains to showcase the Golden State fruit on their menus, POS materials and social media channels.