California Avocados Showcased at 2017 Flavor Experience Conference
Marketing, culinary, menu development and purchasing executives gathered at the Marriott Newport Beach Spa and Resort Hotel from August 14 – 16 for the 2017 Flavor Experience Conference. The California Avocado Commission (CAC) sponsored the event and members of the foodservice team participated, eager for the opportunity to meet with chain decision makers to propose and plan 2018 menu items featuring California avocados.
As a sponsor of the conference, the CAC logo was featured on the event’s lunch menu hosted at the Oak Grill. Attendees had the opportunity to sample high-profile fresh California avocado menu items such as California Avocado Flatbread, a California Avocado Bowl and California Avocado Shishito Pepper “Relleno”.
The CAC foodservice team networked with 61 existing chain contacts and secured 28 new contacts by the end of the three-day event.