California Avocado Toast Featured at The Egg and I
At 116 The Egg and I units in the western U.S., diners will have the opportunity to enjoy a breakfast favorite — California Avocado Toast. The “Spring Fresh. New Season. New Flavors” promotion will run from March 28 – May 29. The California Avocado Toast features whole grain toast topped with fresh smashed California avocados, extra virgin olive oil, lemon, sea salt and two eggs.
The promotion will showcase the new California Avocados logo on the limited time offer (LTO) menu sheet and the popular breakfast item will be featured on the restaurant chain’s website, Yelp and Facebook platforms. Sharing new breakfast menu items such as this inspire consumers to look for California on the label and then incorporate fresh California avocados in meals at home.